Shortcut Your Management Time with Exception Reporting

Posted on 17. Sep, 2014 by in Small Business Tips, VirtualConnections Newsletter

By Linda Siniscal Do you spend a lot of time reviewing stacks of reports each month so you can get the information you need to make decisions?  Do you find out after the fact that something went wrong in your business and that if you had known about it sooner, you would have made different [...]

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How to Read Your Balance Sheet

Posted on 10. Sep, 2014 by in Small Business Tips, VirtualConnections Newsletter

By Linda Siniscal The Balance Sheet is an important report in your business’s financial statements.  Most small business owners are unsure of what all of the numbers mean on this report, so let’s see if we can shed some light on what they mean. A Summary of Balances One big characteristic of a balance sheet [...]

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Nine Tips for CEO’s to Dazzle and Retain Top Clients

Posted on 03. Sep, 2014 by in Marketing Tips, VirtualConnections Newsletter

By Linda Siniscal Your top clients are the most important in your business, and it’s important that you hang onto them if at all possible.  It’s much more cost-effective in most business models to retain repeat customers than it is to find new ones. In fact, it costs 6-7x more to acquire a new customer [...]

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Six Common Payroll Mistakes to Avoid

Posted on 27. Aug, 2014 by in Small Business Tips, VirtualConnections Newsletter

By Linda Siniscal Getting payroll done has gotten so much easier than it used to be for small business owners.  But there are still some minefields when it comes to state and federal compliance. In this post, we’ll explore common payroll mistakes, and how to avoid them. Here is a list of payroll mistakes to [...]

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Why Is Everybody Picking on Me? Exploring Sales Tax Laws

Posted on 20. Aug, 2014 by in Tax Updates, VirtualConnections Newsletter

Many revenue starved states are now using a new strategy of harassing small out-of-state businesses for tax collection. Here is what you need to know about sales tax laws: Sales/use tax obligation Whenever you purchase an item that has a sales/use tax obligation attached to it, the purchaser is required to pay the tax. To [...]

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Setting up Your Business Accounting System

Posted on 13. Aug, 2014 by in Small Business Tips, VirtualConnections Newsletter

By Linda Siniscal You’ve done the hard work. You have a new business idea or you’ve found an existing business to purchase. Want to help ensure your business success? Pay attention to correctly setting up your business’ accounting system. Why it matters Honoring cash flow. Often success or failure of your business is predicated on [...]

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Protecting Yourself Online

Posted on 06. Aug, 2014 by in Small Business Tips, VirtualConnections Newsletter

By Linda Siniscal As consumers in the digital age we have repeatedly had our confidence in the security of our identity and financial information tested. First it was the dramatic increase in identity theft at the IRS. Then the major data breach at companies like Target, Neiman Marcus, Yahoo and others. Then recently we heard [...]

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3 Ways to Create Disruptive Marketing Messages that Matter

Posted on 30. Jul, 2014 by in Marketing Tips, VirtualConnections Newsletter

By: Lisa Manyon “The Business Marketing Architect” There is a big difference between marketing and advertising. The official definition as approved by the American Marketing Association is as follows: Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at [...]

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Summer Slowdown? Good time to Clean Out your Business Files

Posted on 23. Jul, 2014 by in Small Business Tips, VirtualConnections Newsletter

How much time do you spend each day looking for information about orders, customers, vendors, or employees?  If it’s a lot, a little summer cleaning might pay off during the “summer slowdown.”  Here are five quick tips to assess and improve your information access. Your Librarian Large companies often have a librarian on staff that [...]

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Summertime Strategies for Your Business

Posted on 16. Jul, 2014 by in Small Business Tips, VirtualConnections Newsletter

Summer is a great time of year for most businesses to pause for just a little while to take stock, congratulate yourself on what you’ve accomplished so far this year, and make big plans for your future. Here are five summertime strategies to help you regroup, reassess, and rejuvenate your business. Mid-Year Review If your [...]

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